Will Powell is a British racing driver and businessman. He is the Managing Director of motorsport marketing company Motus One. Will had an unusual route to high level motor racing. With no karting background or family ties to motorsport, he blended a business career in motorsport marketing and motoring journalism with intensive training, practice and some luck to become a professional driver. He is a driver coach and precision driver for Code masters, helping to capture racing cars in video games such as Project Cars and GRID.